The Angiogenesis Foundation is a medical non profit whose goal is to disseminate information and act as advocate for angiogenesis based treatments. The redesign of the websites was critical to the overall marketing efforts - and also an integral piece of the organizations identity. The main goal of the website redesign was to create an fresher and updated look that makes it easy to push information out.
I created this project in 2012, right after graduation. My design was created keeping in ming the varied audiences, and thus trying to make medical information more engaging. The tasks that I performed include persona analysis, navigation construction, and initial stage of development production.